Drunk Elephant — Product Only Showcase Ad
Hook Type Bold Claim Statistic
Creative Format Product Only Showcase
Drunk Elephant
Beauty Personal Care
Consideration
Summary
This ad hooks with a key ingredient stat ('5% niacinamide') in the first two seconds, establishing credibility fast. It reinforces this proof by overlaying clinical data over product shots, then makes the benefit tangible with a clear before/after sequence.
Funnel Stage Consideration
Product Price €50 – €150